Hi. I’m Sarah!
Based in Grand Rapids, shaped by agency life in New York, Boston, Chicago, and Charlotte.
I've written for brands that people actually care about, from campaigns that stop the scroll, content that earns the click and copy that makes a complicated product gettable.
In the last year, I've brought that same instinct to a completely different world: enterprise transformation, consulting pitches, and communications that have to move skeptical, sophisticated audiences to act. Turns out a consumer brain is pretty useful when the subject matter gets hard.
What you can count on? Me getting up to speed fast, working from a solid brief, and delivering without a lot of hand-holding, so you can stay focused on the bigger picture. Let’s go.